Missouri First Lady Claudia Kehoe has stepped into a prominent role as treasurer of a new political action committee dedicated to enacting a state constitutional amendment that would ban most abortions.
It’s a move pro-life advocates hail as a vital defense of the unborn to get Missouri back into the pro-life column protecting babies from abortions.
The Her Health, Her Future PAC, formed aims to rally voters behind Amendment 3 on the 2026 ballot — a legislative proposal to repeal the abortion amendment enshrined by a narrow voter-approved measure in November 2024. That prior amendment legalized abortion, but the new pro-life amendment would reverse it while carving out exceptions for medical emergencies, fatal fetal anomalies, and cases of rape or incest in the first 12 weeks of pregnancy.
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From a pro-life perspective, Kehoe’s leadership represents a beacon of moral clarity in a culture that too often prioritizes convenience over the inherent dignity of every human life from conception. As the sole officer listed in filings with the Missouri Ethics Commission, Kehoe brings her financial expertise — including a bachelor’s degree in finance and a master’s in business administration, plus prior banking experience in St. Louis — to bear on what advocates see as a righteous crusade to protect the vulnerable
“Our opposition has proven to be very well-funded and very well-organized,” said Mike Hafner, a campaign advisor for the PAC who previously advised Gov. Mike Kehoe’s gubernatorial bid. “This year our PAC is going to be very focused on early fundraising and organizing to make sure that spending disparity doesn’t exist at that level again.”
Pro-life stalwarts view Kehoe’s involvement as unprecedented and invigorating.
Sam Lee, a pro-life lobbyist with over 40 years of experience, noted he does not recall a first lady taking such a prominent role in ballot measures, especially those safeguarding the unborn.
Kathy Forck of 40 Days for Life echoed that sentiment, praising Kehoe’s “fervor, energy, strength, and contacts” as potential game-changers after the 2024 campaign’s funding shortfall, where pro-life efforts raised less than $4 million against more than $31.5 million from abortion supporters, including major donations from the ACLU, Planned Parenthood, and D.C.-based liberal funds like the Sixteen Thirty Fund.
The PAC’s mission, as articulated by Hafner, underscores the pro-life commitment: “The Her Health, Her Future PAC was launched with one clear and unwavering mission. To defend the dignity of human life and ensure Missourians have the knowledge and necessary tools to stand boldly for the unborn.”
Strategies include early mobilization and collaboration with every willing anti-abortion group in the state, with a sharp focus on educating voters about what Hafner called “one of the most consequential issues we will ever face in Missouri.”
“Our work this cycle is laser-focused on informing, engaging and mobilizing Missourians early, to take action on one of the most consequential issues we will ever face in Missouri,” Hafner added.
Opponents, who launched the Stop The Ban committee in May 2025 to counter the measure, have repurposed the website and treasurer from the 2024 abortion effort.
